Apple CEO Tim Cook will greet former President Barack Obama at the inauguration of US President Donald Trump at the US Capitol in Washington, DC on January 20, 2025.
Julia Demarie Nikinson | Getty Images
apple We will report second quarter revenue after Thursday’s bell.
Wall Street is looking forward to hearing from Apple for the first time about how it will deal with Trump administration tariffs. Investors will also want to know how tariffs will affect the company’s sales, revenue and product prices.
Neither Apple nor CEO Tim Cook have publicly commented on the huge tariff president announced on April 2nd in all countries around the world, and plans to impose tariffs of up to 145% on imports from China.
Apple has earned about three-quarters of its revenue from physical products such as iPhones, Macs and iPads, mostly made in China, with the US being the largest market.
Analysts at TD Cowen estimate that current tariffs could cost Apple 6% per year.
Investors also ask to see what Apple is saying about the quarter. Although Apple has not provided formal guidance since 2020, it usually provides investors with some comparisons and data points that can be used to return to forecasts.
But Trump’s tariff plans have already changed several times, with several other companies ceasing to provide guidance, citing macroeconomic uncertainty.
Analysts voted by LSEG show that Apple expects $89 billion in revenue for the June quarter, or expects an annual increase of around 4%.
Customs duties may have one silver Apple lining. US and retailers customers may have stock on their iPhones and other products to beat tariffs that could potentially generate revenue for the March quarter. According to LSEG, Wall Street is expecting revenue of $946.8 billion.
Apple’s sales in China are also under the microscope. Some investors have been worried in recent years that China’s nationalism has reduced the appeal of domestic US-designed iPhones, and the current trade war has threatened to further promote economic competition.
Analysts may ask Cook and Finance chief Kevan Parekh on Thursday about the company’s outlook for mainland China. Wall Street is looking for $17 billion in sales, according to FactSet. This is a growth of 3.6% per year.
According to LSEG, Wall Street is hoping for:
Earnings per share: $1.63REVENUE: $946.8 billion
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