Bitwise CIOs advocate for diverse crypto investments in a variety of assets, including Bitcoin, Ethereum, Solana, and avalanches. Netflix has made the most money for investors in 21 years, compared to 2004 when Google was a major internet company. He equates blockchain with the Internet, saying that technology can be used for a variety of purposes, such as the Internet.
Bitwise CIO Matt Hougan advocates for a diverse crypto investment despite praise of Bitcoin as a key asset.
Hogan said that “bitcoin is the king of cryptocurrency,” but cites it as the most liquid and well-known, yet the largest cryptocurrency.
He says that Bitcoin is the only digital asset to photograph it being a key global currency. He said the assets resemble digital gold.
Bitwise’s CIO said it would be wise to invest in other cryptocurrencies and compare them to the historic performance of internet companies despite the important status of Bitcoin.
Google and Netflix
Hougan asks investors to put themselves in 2004.
Hougan said Google was a major internet company at the time, and investors were “the dominant player” and they would have been tempted to put money in Google.
He points out that because the internet is a “general-purpose technology” that involves retail, social media and software use, Google will be doing very well over the next 21 years and investing in other internet companies will be useful to investors.
Investing in companies like Netflix, Amazon, and Salesforce, which are major players in other industries of the Internet, will also pay a huge profit for investors.
Netflix is the best performing stock of this period, exceeding 50,000%.
Additionally, Amazon and Salesforce earned 10,000% and 7,000% respectively, and Google remained the worst stock of the group during this period.
Blockchain is similar to the Internet
Hougan compares blockchain technology with the Internet, saying that the former is also a general purpose technology with different crypto assets used for a variety of purposes.
“Blockchain can be used to create better forms of money (Bitcoin) and to create programmable networks for transferring real assets” (Ethereum, Solana, Avalanche).
You can build new types of applications (defi, depin) or middleware that serve other blockchains (ChainLink).
You can also build traditional businesses that support the crypto economy (Coinbase, Circle, Marathon Digital),” writes Hougan.
The power of passive investment
It is now regularly occurring that passive funds control aggressively managed funds.
Hougan points out this trend.
“In the last 20 years, US equity funds have been actively managing and have a 97% time benchmark index shortage,” he said.
Hogan writes, it’s important to invest in the big picture rather than picking the winner.
He adds that after studying history, it makes sense to own a basket of cryptocurrency such as Bitcoin, Ethereum, Solana and Chainlink.
Over the past four years, different Crypto assets have appeared as number one performers in different years.
Hougan shows this in the data. He points out that it is impossible to predict a cryptocurrency winner in 2030.
10 sentence cryptography indexing and cases in two charts.
Say it’s 2004. I know the internet will grow. Search is a killer app and Google is King.
If you were investing in Google, your money would have grown 64 times since then. Smart movement.
But the internet turned out…pic.twitter.com/evirsnavl9
– Bitise (@bitwiseInvest) May 13, 2025