Strategy co-founder Michael Saylor hinted at the impending Bitcoin (BTC) purchases through the strategy, saying that more than 13,000 institutions are currently in direct contact with the company.
On April 14, the recent recent acquisition of 3,459 BTC, which exceeded $285 million at the time of purchase, brought total strategy ownership to 531,644 BTC, exceeding $44.9 billion.
Saylor followed up on the BTC chart. He usually posted on Sunday to inform him of the imminent acquisition of BTC, explaining that investors were exposed to the company. The executive wrote in the X-Post April 20th:
“Based on public data as of the first quarter of 2025, over 13,000 institutions and 814,000 retail accounts hold MSTRs directly. An estimated 55 million beneficiaries have indirect exposures through ETFs, mutual funds, pensions and insurance portfolios.”
The growing popularity of strategies among retailers and institutional investors is important as they siphon capital into Bitcoin from traditional financial markets. Increased capital flows are converted into companies that accumulate and hold more BTC, gradually increasing the price of digital assets on supply.
Related: Did Michael Saylor’s strategy build a card house?
Michael Saylor’s BTC Pipeline from Stock Market
The strategy issues corporate debt and capital to fund Bitcoin acquisitions, gives holders an indirect exposure to BTC, and supplies capital from traditional financial markets to the Bitcoin market.
In December 2024, a strategy was added to the NASDAQ 100. This is a weighted stock market index that tracks 100 large companies by Nasdaq Exchange’s market capitalization.
The inclusion of strategies in the Nasdaq 100 brings more capital to BTC from passive investors who hold technology-focused indexes in their portfolios.
In February 2025, Bitcoin analyst Julian Farrer reported that 12 US people were exposed to the strategy, including California, Florida, Wisconsin, North Carolina, Arizona, Colorado, Illinois, Louisiana, Maryland, New Jersey, Texas and Utah.
Bloomberg Exchange Trade Fund (ETF) analyst Eric Balknas recently said that influx from Bitcoin ETFs and institutional influx from companies like Strategies have bolstered the Bitcoin market against dumping by short-term speculators.
Analysts added that Bitcoin ETF recorded approximately $2.4 billion in capital flows each year, helping to ease the price of digital assets.
This article does not include investment advice or recommendations. All investment and trading movements include risk and readers must do their own research when making decisions.
Magazine: “Bitcoin Layer 2” is not actually L2 at all. This is why it’s important