The WLFI token was launched on Binance for over $0.30 and exceeds over $300 billion in FDV. The Trump family’s WLFI stock value is $6 billion. Most insider tokens remain locked. 25% of the supply was unlocked at launch. Early buyers see up to 20 times the profits of paper.
The governance token of World Liberty Financial (WLFI), a crypto project supported by US President Donald Trump and his family, began trading on Monday as one of the most closely monitored token launches of the year.
With this debut, WLFI has given it a completely diluted rating of over $30 billion. Early activities suggest strong investor interest and the sharp paper benefits of first supporters.
Debut and Exchange List
WLFI was launched on the central exchange at 1pm on September 1st, with Binance unveiling trading pairs at WLFI/USDT and WLFI/USDC.
Other major venues, including Upbit and Gate, have also confirmed support.
Shortly after its launch, the token has changed hands by more than $0.30, meaning a valuation of between $3.3 billion based on a total supply of 100 billion.
Of that supply, 246.7 billion WLFI (approximately 25%) was distributed at the launch.
This float includes World Liberty Financial, Inc. 10 billion tokens allocated to, 7 billion tokens designated in Alt5 Sigma Corporation’s financial strategy, and 2.8 billion have been set aside for liquidity and marketing.
Additionally, through the project’s lockbox mechanism, around 4 billion tokens have been made available to bill from early investors, accounting for 20% of WLFIs purchased in the $0.015 and $0.05 funding rounds.
The remaining allocations to participants in public sales remain locked.
Trump’s family interests and investors’ restrictions
Trump’s families, including Donald Trump Jr. and Eric Trump, hold important WLFI assignments through their involvement in the world’s Liberty Financial.
According to estimates from the Wall Street Journal, the family’s WLFI holdings are worth about $6 billion in paper, with the former president holding about two-thirds of that amount.
Despite these big positions, not all insiders can sell immediately.
Founders are subject to restrictions, but early investors outside the founding circle can only liquidate up to 20% of their allocation at launch.
The majority of tokens are subject to lockup or vesting schedules, including 199.6 billion reserved for the Treasury, 335.1 billion for teams, 16 billion from public sales and 5.8 billion for strategic partners.
Analysts suggest that much of the enthusiasm of early investors is driven by their relationship with Trump, and that WLFI’s first trading performance will be an early test of brand pulling in within digital assets.
Positioning Defi and Stablecoin extensions
World Liberty Financial was launched in 2024 as a decentralized finance platform designed to connect traditional financial products with blockchain infrastructure.
The protocol primarily operates on Ethereum and integrates with Aave V3 for lending and borrowing services, maintaining reserves and custody arrangements.
The WLFI acts as a governance token for the project, allowing holders to vote for parameters, incentive programs, and growth initiatives.
Initially, the asset was untransferable, but was approved in a public transaction in July.
The launch is alongside the expansion of USD1 for Liberty around the world, with its stubcoin locked in the US dollar.
Recently deployed in Solana in addition to Ethereum, BNB Chain and Tron, USD1 has grown to Stablecoin, the sixth largest with a market capitalization of $2.6 billion.
Derivative activity surged ahead of WLFI’s debut, with perpetual volumes rising by around 400% the night before the list, according to Brock.
If the token maintains its current price level, its rating places it between established names such as SUI, Dogecoin, Tron, etc. Early buyers are standing to see a return of up to 20 times the initial investment.
